
4.01 Why you should write a book
This video explores the reasons why you should write a book. It looks at the advantages and considers the opportunity costs, time etc We also take you through the how we hold your hand throughout the process. This is your … Read More

4.02 Planning and Preparation
This is the key video. It is where your initial thoughts should go. Once you have really thought through WHAT you want to say to WHOM, and considered the path you will take your reader on, that path will then … Read More

4.03 Writing the book – Your Style and Readability
Having planned your book, What you are saying to whom and in which order – the Chapters, you might like to consider the themes that are the reoccurring messages throughout the book. This Video looks at yourwriting style and readability. … Read More

4.04 Editing Reviewing and Proof reading
This is the part where you start to refine your book. Fewer words are good. Think about the messages, What are you saying. JK Galbraith ammusinglysaid that “I was on my 12th rewrite, before introduced any sponteneity“ This is a … Read More

4.05 Technical Production
This video takes you through the timescales and the processes involved in producing your book. From the cover design, through the weight of paper, via the size and hard or softback options, to the allocation of your own ISBN number, … Read More

4.06 Distribution and selling through multiple Channels
This video looks at yourvarious routes to market from The Endless Bookcase itself via Amazon, and events.

4.07 Promoting your book
The key message here is that you cannot start this process too early. One of the great advantages of being a published Author is that it sets you apart from the crowd. It makes you an Authority on your chosen … Read More

4.11 Which Website Platform?
This video from CKS Media looks at the range of website platforms and makes recomrendations as to which one you should use and why.

4.12 Driving Website Traffic
How do you get more of the right visitors to your website? In this Video CKS media looking into the dark art of Help yourself SEO. In this Video Kelvin from CKS, takes us on an introduction to SEO. Why … Read More

40.1 Introduction to Focal Point Business Coaching
Rob Morgan from Focal Point introduces his approach to growing your business. Rob has a number of tools that will help entrepreneurs to better understand how to measure a range of metrics within their businesses.

40.2 The Formula for Successful Change
Rob Morgan from Focal Point discusses managing change within your organisation.

40.3 The Way to Wealth
Rob Morgan from Focal Point discusses some techniques for working out what you need to do to grow your business. Click Here to see video